Course Name Year Term Period Faculty / Graduate School All Instructors Credits
16680:IR18‐EE232 Media and Society (RB) § 16681:IR-ECS204 Media in World Politics (RB) § 16682:RUIR-3521 Media and Society(RB) 2024 Fall Thu4 College Of International Relations KOGA BROWES SCOTT P. 2

Campus

KIC

Class Venue

MEIGAKUKAN MG001

Language

English

Course Outline and Method

This course introduces students to the study of the mass media, particularly in reference to how the world of politics is understood and portrayed by the mass media. We also investigate the various linkages that exist between the mass media and other areas of social, political and economic life.

The course is divided into sections which deal with general theoretical approaches to the study of mass media, and how this theory is applied in dealing with various media types, focussing mainly on the press, television, and social and net-based media.

The study of the mass media involves a wide range of theory and a variety of flexible methodologies, the intention of this course is to give a brief introduction to as broad a variety of material as possible in order to prepare students to be able to identify appropriate research questions and approaches if they go on to do mass-media related research.

Feedback on written work will be provided on manaba, or verbally if preferred.

Keywords: mass media, communication, television, newspapers, technology, social media, media theory


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Student Attainment Objectives

Upon successful completion of this course, students will have gained a knowledge of:

• the variety of theoretical approaches to the study of mass media,

• the variety of actors involved in the process of production and distribution of newspapers, television news and other informational types of mass media product,

• the kinds of relationships that exist between these actors,

• how the variety of relationships can be seen as influencing the picture of the world the mass media presents to us, and

• the social role of the mass media and journalists.

They will also develop improved ability in reading, understanding, explaining and reviewing written academic materials.


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Recommended Preparatory Course

Course Schedule

Lecture/Instructor(When there are multiple instructors) Theme
Keyword, References and Supplementary Information
1

Introduction

Course introduction

2

History of the Mass Media through Technology

How did we get to where we are? And how does that journey affect how we study mass media today?

3

Defining Mass Media

Why 'Mass'?
Communication models.
The traditional 'Producer-Text-Audience' division

4

Mass Media Theories: 1

Approaches to Producers: Political economy, organisational studies, professionalism

5

Mass Media Theories: 2

Approaches to Audiences: Passive, active, fragmented.
The vexed "Media effects" question

6

Mass Media Theories: 3

Approaches to Texts: Framing, semiotics.
Types of 'content analysis'.

7

Newspapers: 1

Industry structures: circulations, subscriptions, funding

8

Newspapers: 2

Representation and discourse in the press

9

Newspaper: 3

The newspaper industry and reporting in Japan

10

Television: 1

Industry structures: advertising, 'public service' broadcasting, ratings and audiences

11

Television: 2

Television texts: 'Encoding/Decoding'

12

Television 3:

The television industry in Japan

13

Net and Social Media: 1

New media, new politics.
'Fake news' and disinformation.

14

Net and Social Media: 2

Social media, censorship and governmental control

15

Summary and Review

What did we learn? Where do we go from here?

Class Format

As far as possible classes will be held in person; some classes may be held online (live or video-on-demand ) if circumstances require.

Recommendations for Private Study

This course requires you to read through class materials before each session; please read as much as possible and be prepared to ask and answer questions about the ideas contained in the readings. These readings will form the basis of the material you will need to refer to when writing the written assignments.

Grade Evaluation Method

Kind Percentage Grading Criteria etc.
Final Examination (Written)

Report Examination
(A report to be submitted by the unified deadline)

Exams and/or Reports other than those stated above, and Continuous Assessment 
(Evaluation of Everyday Performance in Class)
100

The assessment for this course is in two main parts:

1. Written work consisting of three mini-essay papers - 70% total
2. Participation - 30% total

1. Mini-essay papers
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There will be four papers assigned at points throughout the course, you should submit THREE of these.
These will allow you demonstrate your understanding of the contents of the assigned readings and lecture material related to each of the thematic areas covered in the course (Media theory, Newspapers, Television, and Net and Social Media).
Each paper should be apx. 800-1000 words.

Details of submission deadlines and will be distributed after classes start. Advice on how to approach writing these papers and a marking rubric will be provided.

NB - the workload for this class is weighted towards the latter half of the semester, with the first half concentrating on providing basic theoretical knowledge helpful for thinking about the mass media.


2. Participation
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Students are expected to attend class consistently.
Students must attend 11 or more of the 15 sessions in order to receive a passing grade.


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Grade Evaluation Method (Note)

Plagiarism
=========

Please be aware that I use the Turnitin service to check all written submissions. If you want to know more or have objections to your work being submitted for plagiarism checking, please discuss it with me. Plagiarism will not be tolerated. It is your responsibility to ensure that you are aware of what constitutes plagiarism and of the university's policies regarding plagiarised work.

Plagiarism will lead, at very least, to reduced grades, and in serious cases may lead to the student becoming subject to disciplinary procedures.


Use of Generative-AI
================

Submissions will also be checked - using Turnitin and other tools as necessary - for content which seems to be generated by AI.

Students are warned that use of software tools that 'rewrite' or 'rephrase' written material, and tools (such as Grammarly) that offer grammar corrections and suggestions, may lead to text being identified as 'AI-generated'. It is suggested that all work submitted for assessment should be the product of the student's own individual work. Use of AI-based tools may leave the student open to accusations of receiving outside help with their work.

This is a rapidly-changing phenomenon; all apparent infractions will be dealt with on an individual basis. Depending on the circumstances, students may be asked to resubmit work or, in serious instances, may become subject to disciplinary procedures.


Attendance
=========
YOU are responsible for your participation in this course, I will not remind you to attend class, I will not keep track of your class attendance for you, and I will not remind to hand in work on time.


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Advice to Students on Study and Research Methods

This course requires you to read a variety of academic material (apx 20-30 pages per week). You will need to develop the ability to handle the specialist academic terminology of the mass media field, it may be worth acquiring a 'dictionary of media studies'.


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Textbooks

Textbooks (Frequency of Use, Note)

All materials for this course will be provided online. Some weeks will use material from 'McQuail's Mass Communication Theory, 6th Edition' and Paul Hodkinson's "Media, Culture and Society"(2017)

Reference Books

Reference Books (Frequency of Use, Note)

Web Pages for Reference

How to Communicate with the Instructor In and Out of Class(Including Instructor Contact Information)

Talk with Students,Other (Separate instructions will be provided)

Other Comments

[About the instructor's work experience]
Tokyo Broadcasting Systems (TBS), Reuters PLC (seconded to NTV, Reuters Financial TV)


CONTACT ME
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Students can always contact me by email: spkb@fc.ritsumei.ac.jp

Make sure to tell me which course you are contacting me about.

I may not reply straight away but I will reply - if you are contacting me on an urgent matter please include the word URGENT in the subject line.

I am also available to chat during my 'Office Hours' (the IR Office can tell you when these are)


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